This Cookie & Privacy Policy governs the way Gems Direct (Pvt) Ltd of 471, Galle Road, Colombo 00300, Sri Lanka, collects, uses, maintains and discloses information collected from users (each, a “User”) of this website (“Site”). This Cookie & Privacy Policy applies to the Site and all products offered by the Company.

Personal Identification Information

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, subscribe to a newsletter, fill out a form, and in connection with other activities, products, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number. Users may, however, visit our site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.

Non-personal Identification Information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Web Browser Cookies

Our Site may use “cookies” to enhance User experience. User’s web browsers place cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Users may choose to set their web browser to refuse cookies, or to alert the User when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

How We Use Collected Information

The Company may collect and use Users’ personal information for the following purposes:

  • To improve customer service, the information the User provides will help us respond to customer service requests and support User needs more efficiently.
  • To personalize User experience, we may make use of information in the aggregate to understand how our Users as a group utilize the services and resources provided on our Site.
  • To improve our Site, we may use feedback provided by a User to improve our products and services.
  • To facilitate a booking made by a User and to promote the products and services of the company and its brand.
  • To run a promotion, contest, survey or other Site feature, to send Users information they agreed to receive about topics we think will be of interest to them.
  • To send periodic emails with information and updates pertaining to their order, we may use the email address provided by the User. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed instructions on how to unsubscribe at the bottom of each email or User may contact us via our Site.

Requirement To Provide Data

The User will be required to provide full and accurate details in the form to process all bookings /requests. We will be unable to confirm or process any bookings / requests made by a User if the necessary personal data is not submitted.

How We Protect Your Information

We adopt appropriate data collection, storage and processing practices and security measures for protection against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

Recipients Of Data

We may provide a User’s personal data to our service providers, agents and other parties as required for the purpose of facilitating bookings or to promote the products of the company and its brand. We may also share User data with our trusted associate companies for business, data analytics and promotional activities.

Sharing Your Personal Information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and Users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. The User acknowledges that we may share User information with these third parties for those limited purposes.

Please note that we do not alter our Site’s data collection and User practices when we see a ‘Do Not Track’ signal from your browser.

Rights Of The Data Subject

The User shall have the right to request from the Company, access to and rectification or erasure of personal data or restriction of processing concerning the data subject or to object to processing as well as the right to data portability. The User shall also have the right to withdraw User consent for the Company to utilize User personal data at any time, provided that any processing of User personal data prior to the withdrawal of User consent shall not be rendered unlawful. Further, if a User is an EU data subject, the User shall have the right to lodge a complaint with a supervisory authority in the event that there is a breach of the relevant data protection regulations.

Changes To This Cookie & Privacy Policy

The Company has the discretion to update this Cookie & Privacy Policy at any time. When we do, we will display the date on which the site was updated at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed on how the Company protects the personal information we collect. The User acknowledges and agrees that it is the User’s responsibility to review this Cookie & Privacy Policy periodically and be aware of any modifications.

User Acceptance Of These Terms

By using this Site, the User signifies User acceptance of this policy. If the User does not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contact Us

If you have any questions about this Cookie & Privacy Policy, the practices of this site, or your dealings with this site, please contact our Customer services email: or hotline: (94) 77 1234 645 (operating hours 9:00 a.m. to 6.00 p.m. on weekdays – GMT + 05:30)


Although we attempt to keep all information in the WWW servers accurate and up to date, the accuracy and timelines of the information provided cannot be guaranteed. We hope that our Users will find the information helpful and easy to use, but we provide all content for informational purposes only and make no representations or warranties of any kind regarding the same. The Company and its management and its owning company disclaims all liability of any kind whatsoever arising out of the use of, or inability to use, its WWW servers and the information contained in them. The Company’s WWW servers were designed to provide information about the Company, its products and links to specific external sites. Use of this system for any purpose other than that for which it was designed is unauthorized and prohibited.

Submitted Materials

All parties submitting materials to the WWW servers represent and warrant that the submission, installation, copying, distribution and use of such materials in connection with the WWW servers will not violate any other party’s proprietary or legal rights.

Intellectual Property Rights

The material and content provided on the Site is strictly for a User’s personal and non-commercial use only. However, a User can save where expressly provided, and agree to not distribute, copy, extract or commercially exploit such material or contents for personal use or through or by way of assistance from any third party. Except as otherwise indicated, all materials on this Site, including, but not limited to text, information such as; customer or partner references, data, images and pictures, illustrations and written and other materials contained in this Site are protected by copyrights, database rights, trademarks and /or other Intellectual Property Rights owned, or used with permission of their owners by us or our partners, affiliates or associates. This Site is protected by copyright and other intellectual property rights. All rights reserved.

Third Party Consent

The User confirms that any personal information or data shared on behalf of another person for the purposes of an order or inquiry with the Company has been obtained with the prior consent of such person who has apprised himself/herself of the order/inquiry terms and conditions, Cookie & Privacy Policy of the Company and such person is aware of their rights in respect of such data provided to us.

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